Rhumbix Product Marketing Manager

About the Job

Company

Rhumbix

Location

San Francisco, CA

Product Marketing Manager

Rhumbix is seeking an experienced Product Marketing Manager (PMM) who thrives in a fast-paced, collegial atmosphere. Candidates should love building content, tools, training, and programs to support a field sales team to be effective, close deals and attain quota. This is a highly cross-functional role relying heavily on collaboration and coordination across teams, including Sales, Marketing, Product, and Finance. Though this role is an individual contributor role, it can grow into a management role along with the growth of the company.

Responsibilities

  • Develop messaging and positioning content that communicates the value of Rhumbix to customers.
  • Collaborate with sales to understand the product sales cycle, sales motion and barriers to continuously improve and accelerate the sales cycle.
  • Collaborate with product management, engineering, sales, customer success, and marketing to drive successful product launches.
  • Build objection handling tools, including competitive analysis and messaging, to de-position competitors in the sales process.
  • Build Collateral: presentations, whitepapers, FAQs, customer references, to support the sales cycle and educate the market.
  • Build Sales Tools: How-to-sell, Call scripts, ROI calculator, Comparative Documents, to streamline the sales cycle and reduce time to close.
  • Build Pricing architecture, packaging, licensing, (PPL), and discounting strategies to align with sales strategy.
  • Determine the best routes to market, including channels.
  • Support customer visits, industry and partner events.
  • Evangelize Rhumbix products and customer adoption.
  • Deliver engaging executive briefings for customers and represent Rhumbix at an industry conference).

Qualifications

  • 5-7+ years in Product or Technical marketing at B2B / Enterprise application and/or Vertical Industry Software companies. A mix of On-Premise and SaaS is a plus.
  • 3+ years experience in Enterprise SaaS and Vertical Industry software companies in their early stages of growth, especially transitioning to a repeatable sales method.
  • Combination of startup and “big company” experience desired.
  • Marketing and or selling to the construction industry is a plus.
  • Experience in other field roles a plus (Sales, SE, Field Marketing) is a plus.
  • Strong written, verbal, presentation skills – work product doesn’t require much editing or review.
  • Strong analytical skills to assess specific strategies and tactics and how they relate to overall sales goals, to assess sales and marketing data to inform sales enablement and programs.
  • Ability to set expectations, prioritize, execute according to plan and communicate changes when necessary.
  • Flexible and driven by defining and building new markets.
  • Curious and interested “athlete” who are genuinely interested in building and iterating content, tools, training, and programs to support sales.
  • Strong business acumen to develop and test hypotheses in order to develop Go-to-Market strategies.
  • Experience enabling a team of Field Account Execs running an account-based sales strategy.

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